JEKOS DETAILING

CASE STUDY

Goal

Generate consistent enquiries and booking requests from car owners who value quality detailing, not bargain hunters.

The probleM

The business needed ads that would cut through and attract customers who care about quality, convenience, and results. They also needed a simple, repeatable campaign approach that didn’t rely on constant posting.

What we did

Developed ad concepts based on outcomes people actually want (finish, gloss, protection, “new car” look)

  • Designed a clean creative approach that showcased quality without looking spammy

  • Built campaigns around one clear “next step” (enquire/book) to reduce drop-off

  • Added retargeting to re-engage people who viewed, clicked, or interacted

  • Tested different hooks (transformation, protection, convenience, limited availability)

The outcome

The business began reaching the right type of customer more consistently, creating a steadier stream of enquiries and booking conversations, while improving the overall quality of inbound leads through better messaging and filtering.

Why it worked

Detailing ads perform when they’re visual, specific, and offer-driven. We focused on clear transformation messaging, strong creative, and a structured follow-up path that encouraged bookings.



What we delivered

  • Campaign structure + ongoing optimisation

  • Creative direction + ad concepts

  • Targeting strategy + retargeting setup

  • Reporting and performance insights